Tracking link clicks in surveys
Examples of tracking whether a participant clicked on a link within the survey.
A step-by-step interactive tutorial on tracking link clicks in surveys in SurveyEngine. Preview the live tutorial, then download and upload it to your account to examine the construction.
Ben White, 08.07.2026
What this tutorial covers
Examples of tracking whether a participant clicked on a link within the survey.
Each page of the tutorial demonstrates a specific technique. Work through it as a respondent first, then open the editor to see how it was built.
What you will learn
After completing this tutorial you will be able to implement tracking link clicks in surveys in your own SurveyEngine surveys.
Download the tutorial ZIP and upload it to your account to use it as a starting point or template for your own work.
TLDR Quick links
Step-by-step walkthrough
Step 1: Add a tracking variable. Create a hidden variable to store whether a link was clicked.
Step 2: Add click event JavaScript. Write a JavaScript function that sets the tracking variable when the link is clicked.
Step 3: Attach to the link. Add an onclick handler to the link element that calls the tracking function.
Step 4: Use the tracked value in logic. Display conditional content or enable navigation based on whether the link was clicked.
Step 5: Export and analyse. The tracking variable exports with the response data, allowing analysis of link engagement.
Try the live tutorial
The live tutorial is a working SurveyEngine survey. Click through it as a respondent to see the finished result.
Then download the tutorial ZIP file and upload it to your SurveyEngine account to examine how it was built.
Preview the live tutorial or download the ZIP file to load it into your account.
References
Ready to try it? Open a free SurveyEngine account, download the tutorial ZIP and upload it to your account.
Or Contact us at support@surveyengine.com — we're glad to help.